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Why Samsung just can’t beat the iPhone

For the first time in four years, Apple just surpassed Samsung in smartphone sales worldwide during the final quarter of 2020. That’s according to Gartner, which says that the launch of the iPhone 12 series helped Apple achieve double-digit growth for both the quarter and 2020 overall.

Meanwhile, Samsung experienced a 14.6% year-over-year decline. Granted, the Samsung Galaxy S21 launched outside that window in January, but based on our iPhone 12 vs Galaxy S21 face-off, Apple remains in the lead. Apple also won our in-depth iPhone 12 Pro Max vs Galaxy S21 Ultra comparison and iPhone 12 Pro vs Galaxy S21 Plus Plus battle. 

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